SHELTER : BE HAPPY AT HOME
BRIEF Position Shelter, a charity known mainly as providing help for the homeless, as a charity who deals with all sorts of housing problems.
SOLUTION The strategy we developed was ‘Be happy at home’. Together with Claire baker, I was creative director on this project. Alex Buchanan-Dunlop and Alex Shapowal came up with the idea. and wrote the pillow-fight ad. I wrote the other ads.



