VIRGIN BETS
This online campaign ran whilst Big Brother 2007 was on TV.
BRIEF Feature the week’s BB nominees in online ads during the build up to the Friday night eviction show.
VIEW THE ADS: Chopper | Balloon
Roll over the magic book for a surprise trick!
QUICK TIMINGS Nominees were announced at 7.30pm on a Tuesday evening. I wrote these ads that night, they were sent to the client Wednesday morning, we shot the ad over lunch, edited the film in the afternoon and trafficked the ads to go live for the Thursday morning.
MEDIA Online Ads
AWARDS Cannes Gold lion – One show interactive Silver – Creative circle Bronze – MSN Gold – MSN Best in show




